Today was the launch of Oscar de la Renta’s new, much lower priced coat line- Oscar by Oscar de la Renta Outerwear Collection (a license of Fleet Street Limited). It was held appropriately on probably the coldest day of the year at the Americas Society, Park Avenue and 68th street.
While the turnout was hardly great (the third row was all but empty, and attendees were asked to fill in the front two rows before the show began), the entire team from Bloomingdale’s apparently had not made it in time, and celebrity editors like Anna Wintour and Andre Leon Talley, or socialites- who normally attend Oscar’s main collections- were no where in sight (though Neiman’s Joan Kaner who seemingly manages to make it to EVERYTHING) was front row center).
Of course, the weather may have had something to do with or. Or perhaps it was the timing of the show- 3p.m. Coincidentally, one of the biggest parties of the winter season- the Opening Night Gala to celebrate the 50th anniversary of the Winter Antique Show-, which was held practically across the street at the Armory, was slated to begin at 5 p.m. for patrons- many of who would be considered friends and colleagues of the dapper designer.
The collection was well edited and well executed, and managed to look very ‘Oscar’ (down to the chic styling and models with their hair pulled back in elegant chignons or high ponytails). What is being offered is a designer point of view at a good price and indeed, there will be something for everybody when the coats hit the stores for next fall.
Every major trend of the season was addressed- fur trims, fur collars, trenchcoats, sporty yet fitted quilted nylon parkas, hand stitched luxe leathers, handsome tweeds (see photo), Chanel inspired boucles, embroideries, and lots of winter white (see photo). And speaking of color, though the palette was mainly neutral, Oscar used hits of yellow see photo, red and shocking pink as a welcome accent.
For more information, call Jeannine Jezzini, 212 354- 8990 extension 1238
– Posted by Marilyn Kirschner
