After three long years of Covid, Hollywood glamour is back and will be on full display on Sunday, March 12th, when the 95th Oscar Awards are held at the Dolby Theatre at Ovation Hollywood. Whether the nominees win or lose that night, Lash Fary and his team at the L.A. marketing firm, Distinctive Assets will make it a win-win for Hollywood heavyweights like Cate Blanchett and Brendan Fraser by gifting them with the ultimate swag bag: the “Everyone Wins” Nominee Gift Bag.
This is the 21st year that Distinctive Assets has compiled a cornucopia of exclusive gifts to honor the top nominees in the actor and director categories. This year’s list of lucky recipients includes Angela Bassett, Austin Butler, Colin Farrell, Ana de Armas, Michelle Williams, Michelle Yeoh, Judd Hirsch, Jamie Lee Curtis, Todd Field, and Steven Spielberg.
The eclectic mix of goods and services in the “Everyone Wins “bag includes everything from luxury travel destinations to unique food items to beauty, health, and wellness products. Here is a look inside the bag that Lash Fary describes as an “homage” to the top Oscar talent…
The Lifestyle
This secluded, ultra-modern estate is located in the rolling hills of rural Ottawa, Canada, and offers private escapism and outdoor experiences. A voucher for a three-night stay is reportedly worth $40,000.00. It includes amenities like gourmet foods, local and international wines, optional catering by local chefs, a custom home cinema, a rooftop deck with a hot tub, a home gym, and the use of a 1965 Cobra 427 Roadster and a 2023 McLaren Arturo hybrid supercar.
The nominee and up to seven additional guests are invited to spend three nights in this newly renovated lighthouse in Ischia, Italy. Faro Punta Imperatore sits on a cliff high above the Gulf of Naples and provides guests with stunning sunsets, romantic dinners, breathtaking sea views, a yacht trip to Capri, and vintage Vespa outings.
Havaianas
The new Havaianas Travel bag has a hard shell of 100% polycarbonate and a detachable silicone laptop case. It comes in two color combinations and has TSA-approved combination locks. Of course, a Havaianas gift is only complete with their famous Brazilian flip-flops.
Pieces of Australia
Each Conservation Gift Pack includes a plot of land measuring one square meter or more, a welcome letter, a personalized certificate of land license, and a unique plot number. A minimum of two trees are planted for every Gift Pack purchased to aid in the reforestation and ecosystem regeneration around Australia.
https://www.piecesofaustralia.com/
Blush Silks
Christine Steele, who co-founded Blush Silks, calls the company’s inclusion in the “Everyone Wins” Gift Bag “a dream come true.” Steele started the silk pillowcase and scrunchy business in February 2021 with her friend, Leanne Wrobel, in Brandon, Manitoba, Canada. She designed a personalized gift box for each Oscar recipient, and inside, they will find a king-size, pure mulberry silk, pearl pillowcase, and a handwritten note.
Rareté Studios
Each nominee will receive a Belonging Bracelet from this female-owned jewelry company. The bracelets are crafted in the gemstone town of Idar-Oberstein, Germany, and made of 18k solid gold and unique colored gemstones, including Aquamarine, Herkimer Diamond, Amethyst, and Citrine. Each bracelet is customized with a first name initial letter bead.
https://www.raretestudios.com/
Reflect
The Reflect Orb introduces a new way to manage stress. The handheld orb uses physiological signals from your fingertips and personalized coaching to help you regulate your stress response and improve your well-being.
The Beauty Tea Company
These green, white, and herbal teas are hand packed and blended to promote feelings of love, peace, and energy. This limited-edition collection is packaged in a beautiful gift box.
https://thebeautyteacompany.com/
Opopop
This gift is the perfect snack to enjoy while streaming this year’s Best Picture nominees. Opopop popcorn kernels are each individually wrapped in flavor, so every bite is equally delicious. Flavors range from the traditional, like Fancy Butter, to the exotic, like Salted Umami. Pop them in the Opopop microwave popper for a flavorful treat.
Bateel
Nominees will receive a luxurious gift set filled with the world’s only hand-harvested, gourmet dates from Bateel’s organic date farms in the Al Ghat region of Saudi Arabia. Each hand-painted, wooden gift box contains seven date varieties with premium fillings, including Arabian Medjool, Segai with Caramelised Pecan, Wanan with Pistachio, and Khidri with Apricot.
Rather than focus on this unique collection of gifts’ total value, Fary emphasizes a much nobler goal. Many brands participating in this year’s gift bag are small businesses that will significantly benefit from their association with such a high-profile event.
It is what Fary calls “marketing with a mission.”
Latest Comments:
Fascinating article–fascinating man! Thanks, Marilyn!
Love my portrait Thank you Michel Haddi!!!!
Such a fun and bold take on fashion! Love how this collection brings a fresh, playful energy to the scene.
Beautifully written with fashion, identity, and branding intelligence!
You beautifully, tastefully, and rightfully said it all. I do think Melania’s Adviser Herve Pierre influences her choices.