Better Bets: The “Everyone Wins” 2022 Nominee Gift Bag

Award shows are back in all of their glory this year and so is the opulent celebrity swag that accompanies such lavish occasions. The LA marketing firm, Distinctive Assets, is celebrating its 20th year of putting together the legendary “Everyone Wins” Nominee Gift Bag, to be delivered to the top Oscar nominees in the acting and directing categories.

This collection of highly select goods and services has been somewhat subdued for the past two years, but the current assortment of gifts clearly reflects what Distinctive Assets founder, Lash Fary, calls “… a return to normalcy in a post-pandemic world.”

Nominees, including Will Smith, Jessica Chastain, Kirsten Dunst, Nicole Kidman, and Denzel Washington, will be indulged with vacations to a European castle and plots of land in Scotland, complete with titles of the peerage. Distinctive Assets is not releasing the ”impressive value” of this year’s gift bag since, according to Fary, “…that is neither our focus nor goal. A great gift has nothing to do with a price tag.”

When the “Everyone Wins” Gift Bag is delivered to the doorsteps of the lucky celebrity recipients, here is a sampling of what they will find inside…

Highland Titles

Recipients will receive gift-sized plots of land in Scotland that they can visit at any time. The landowners receive the title of Lord or Lady of Glencoe. The goal is to create nature preserves in Scotland, “one square foot at a time.”

Turin Castle Scotland

This 17th-century castle is located on 20 acres of lawns in the Scottish countryside. Nominees will be given private use of the 10 bedroom castle for 2 guests, for a 3-night stay. Guests will enjoy butler service, dining, bagpiper welcome on arrival, gin tasting, and personalized concierge service.

Golden Door

Each nominee will receive a 4-night stay for 2 at the Golden Door, voted #1 destination spa in the world by Condé Nast Traveler.

Siempre Tequila Plata

Naturally sweet and exceptionally smooth 100% agave tequila that’s handcrafted in small batches.


The 500-year-old trees of the Ariti olive groves produce a mildly fruity, pleasantly bitter olive oil with spicy notes. This exclusive luxury edition of their extra virgin olive oil is infused with edible gold flakes.

Whipped Drinks

Wake up and get whipped with this kit that contains everything needed to make perfect whipped coffee at home in just 60 seconds.

Posh Pretzels

The gold, petite presentation gift box contains six handcrafted, dark Belgian chocolate-covered pretzels that are sprinkled with edible gold crystals.

Rhonda Erb

Rhonda Erb writes about fashion, travel and lifestyle from a New Yorker’s perspective in Better Bets. A self-confessed Instagram addict, her work has also appeared in such publications as Runway Magazine. Follow her at: Instagram: @betterbets Twitter: @betterbetsny tumblr:

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