Launch of

(Press Release) NEW YORK, December 3, 2003 – Bergdorf Goodman, the premier specialty retailer, has unveiled The highly visual, informational site enables customers worldwide to experience the excitement that’s been at the heart of Bergdorf Goodman’s traditional in-store business for 103 years.

The new site contains three key fashion areas. The Men’s and Women’s sections, which draw primarily upon images from the Bergdorf Goodman magazine, include a sampling of designer Collections, as well as pages devoted to shoes, handbags, beauty, jewelry & accessories and decorative home. The third area, titled Very Bergdorf, showcases key items and launches an exclusive selection of gifts as presented in the 2003 Holiday gifts catalog. The content of the site will be updated regularly to reflect the schedule and the arrival of new collections.

Each page of the new site includes an area where consumers can request the Bergdorf Goodman magazine, and sign up to receive Bergdorf Goodman news via e-mail as well as special invitations to designer personal appearances and trunk shows. A complete listing of events – including dates, times and locations – can be found in a designated Events section, where consumers can RSVP directly to any of the events listed.

For more information contact: Lisa Carparelli, 212-484-7634



Ernest Schmatolla is publisher of Lookonline since 1994. It is the longest running fashion site on the Internet.

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