From the Observer

From the Observer (via

Condé Nast–watchers may have noticed that the masthead of the newly launched Teen Vogue includes Bee Shaffer, who is the teenage daughter of none other than Anna Wintour, the editor of Vogue for adults.

Teen Vogue editor in chief Amy Astley indicated that Ms. Shaffer is a natural.

“She’s been involved since the very first issue,” Ms. Astley said. “I really love what Bee has to say. She’s obviously the ideal Teen Vogue reader. She and her friends are a ready-made focus group. They’re smart and really sophisticated and clearly know a lot about fashion, but they’re still normal girls.”

Ms. Shaffer is not the only Condé Nast kid on the Teen Vogue staff. There’s also Cayli Cavaco, the twentysomething daughter of Allure creative director Paul Cavaco.

“Paul is a friend of mine, so I understood what Cayli’s interests are,” Teen Vogue’s new editor in chief said. “She’s very crafty. She likes do-it-yourself projects, so we’re having her do one of those each month.



Ernest Schmatolla is publisher of Lookonline since 1994. It is the longest running fashion site on the Internet.

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